Creative-Ops

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Open For Business

sound familiar?

Beth, the new V.P. of marketing for a small technology firm, was appalled to learn that the company’s customer information was scattered among various data silos managed by marketing, the field sales force, and customer service. She wanted to consolidate information so that she could initiate a coherent emarketing strategy. She called Creative-Ops.

Our web application developers proposed building a filterable, exportable database into the company’s website that would create a “single view” of the company’s customer. Then we developed email marketing strategies that treated customers personally based on their purchase behav­ior, attitudes, and information needs.

Advanced development

Today's websites must work harder than ever before. "Brochure-ware" sites that mimic printed corporate capabilities sales literature do not take full advantage of the medium to streamline business processes.

Where do you begin? Contact the web development specialists at Creative-Ops. We can implement a wide range of database modules that contribute to web functionality, including:

  • Multiple Language Management Capabilities
  • Email Marketing Systems (EMS) – permission-based Email marketing systems that allow you to capture and manage email addresses, then create and deploy targeted marketing campaigns
  • Events – Monthly events displayed for the current year.
  • FAQ Management – Maintains a Question and Answers database.
  • News – News articles with downloadable document link
  • Site-wide Search Facility
  • Intranet/Extranet Manager – Provides private customer- and employee-oriented portals for calendaring, file sharing and more
  • E-commerce Manager – Provides advanced, secure shopping cart technology, order management and inventory tracking

Through our relationship with global web development firms, we have access to advanced technology and resources that are not available to everyone. Creative-Ops will hand-select the appropriate resources to develop your site based on your specific needs and goals. This will ensure a smooth implementation of the most advanced features with low, outsourced pricing.

 

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