Client: Tracy Unified School District

Tracy Unified Public School District was growing by leaps and bounds and its web site reflected the sort of haphazard identity that often accompanies organizations experiencing rapid growth. They needed a strong visual identity that clearly presented a wealth of information and that showed the Company's broad support for schools, student achievement, innovation, and technology expertise. They chose Creative-Ops to help them reorganize the Tracy website and prioritize vast quantities of information. We created a stunning web site that broke away from hackneyed images of "apples, school books, and school supplies" and positioned the Company as a leader in technology.